Total Rewards Asia Summit 2024 Singapore
DBS reduces hiring time by 75% with intelligent recruitment tool

DBS reduces hiring time by 75% with intelligent recruitment tool


According to Sharon Cheng, managing director and head of human resources for DBS Hong Kong, investing in HR tech has led to a massive reduction in the time the bank spends on recruitment.

By use of a smart hiring tool developed by DBS – Jobs Intelligent Maestro (JIM) – the company can slash the pre-screening time by 75%. It also helps to eliminate cultural bias in the hiring process and can identify “red flags” in individual candidate applications.

This was one of the highlights delivered by the senior HR leader at DBS during her keynote address at Human Resources Online’s virtual event on 25 February 2021, Is HR digital transformation still your priority?

“The cultural shift among employees needed to achieve digital transformation should be guided by HR,” Cheng said during her opening address, adding that the process “is not just about digitalisation but also innovation.”

She also talked about the importance of “including the human touch for new joiners” during the onboarding process and elaborated on how measuring employee engagement can be a valuable source of data.

Cheng also touched on how AI can be an indispensable asset when composing a retention model for the entire workforce. 

Peter Doherty, principal consultant for APJ at ServiceNow followed up with an insightful teasing out of how the employee experience is being reinvented under the irresistible forces that have been at play over the year and a bit.

He pointed out that for HR to get on the foot with the digital transformation that is swirling around them and to “find out whose driving digitalisation at your organisation and go and have coffee with them”.

Doherty also urged HR professionals to embrace the shift from manual to digital and automated processes and keep the momentum going.

For a full wrap of the event, click here to view the video and find out more information on how you can take a proactive role in digital transformation at your organisation.

Other highlights of the half-day virtual event included a panel discussion that did a little crystal ball gazing, predicting the biggest HR tech trends in 2021.

The trio of panelists included Julien Quester-Semeon, COE manager at SAP Cloud Solutions, Philip Lee, HR director for Asia at the Clorox Company and Angee Chan, head of people & culture at Hong Kong & Macau for Philip Morris International.

Follow us on Telegram and on Instagram @humanresourcesonline for all the latest HR and manpower news from around the region!

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