How Millward Brown’s Singapore office engages all five senses of staff

When renovating its office to embrace activity based working, Millward Brown Singapore designed its office to engage its employees’ five senses – sight, sound, touch, taste and smell.

“If you have heard of the saying, ‘happy people equals happy clients’, then you would agree it is extremely important to have happy, engaged and productive employees,” said Sujatha Maniya, Millward Brown’s human resource director for Southeast Asia.

“There has been a lot of studies to find out if the five senses – sight, sound, touch, taste and smell – have the power to influence how we perceive the world and how we remember experiences.”

Hence, when designing the office with all five senses in mind, Millward Brown hoped its staff would be able to contribute towards the organisation’s success by being happier, more productive and engaged.

“We believe that we have to push boundaries when it comes to offering value to our clients and our corporate values are strongly embedded in our design.”

As a result of the journey being a partnership between the company and its employees, “every individual feels they have played a part in creating this fantastic workspace”.

“So remember to involve your people because you need their commitment to make it work.

“One other advice, as Alan Watts (British-born American philosopher) says, ‘The only way to make sense out of change is to plunge into it, move with it, and join the dance’.”

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Image: Provided