How to turn a vacancy into a dream job

Ah, dream job.

Just like finding that one great love, it's a goal that virtually everyone has. After all, over the course of our lifetimes, we'll work approximately 90,000 hours - and that's a lot of time to waste on something you're not passionate about.

With the talent war showing no signs of coming to an end, it won't hurt for bosses to spruce up their employment contracts to make sure they appear as desirable as possible.

Of course, exaggerating the perks of the job and lying about them are a big no-no. That would only lead to higher turnover rates and losses after staff discover they are mismatched for the job.

Instead, altering your job package to suit the desires of desired staff will definitely help in attracting such talent.

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For instance, according to students and early professionals in Singapore, the top three attributes of a dream job are money (49%) and a good working relationship with colleagues (44%).

Senior professionals, however, chose money as the most important consideration.

That’s the interesting thing about the concept of happiness – it constantly evolves according to our priorities and life stage. Maybe once I begin a family of my own, I would prioritise earning a higher income than worry about my work family.

In such a situation, knowing the age-group and seniority of your desired candidate helps.

This will evolve over time, and if you want to maintain the attractiveness of the position you're offering, be ready to evolve your benefits packages too.

Once you do have the right rewards and offerings in place, get cracking on ensuring your corporate branding strategies are in place.

Clear and consistent messages to what the job will offer, and the company's culture helps to hire dream talent.

Simplicity is, ultimately, the true form of beauty, and that might just be the thing to consider when formulating job descriptions.

Utilise tools such as social media, and career websites to enhance your corporate image. Vibrant, dynamic and professional messaging helps to display an energetic, yet focused working environment.

Remember, your advertised job will only be as attractive as you make it.

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