TAFEP Hero 2026 May
human resources online

[PHOTOS] A blend of natural and man-made beauty at Leo Burnett's Vietnam office

Earlier this year, Leo Burnett Vietnam took a conscious decision when they moved into a new office space away from the traditional business district and into a more artsy lifestyle and residential area.

Feeling strongly that the environment influences thinking, Leo Burnett Vietnam wanted to provide employees with a new and exciting space to explore.

It believes the new district - with its creative boutiques, concept restaurants and integrated Vietnamese and foreign community - is the perfect place for the office.

Using an entirely new approach for a communications agency in Vietnam, they took over a space previously occupied by a supermarket and restaurant and turned it into a creative campus.

Leo Burnett Vietnam 3

At the same time, the company also believes that innovation cannot just be about technology.

"It needs to be about the people – about understanding them. It definitely isn’t a case of throwing in a couple of beanbags and a touchscreen. It’s also about taking the learnings of the co-working evolution and translating them into the corporate environment."

At the same time, Nguyen shared the two key areas HR leaders wanting to create an awesome office should consider.

Firstly, "focus on creating an inspiring and encouraging environment that is in line with the company’s core values and spirit, not one that is too strict and regimental."

Secondly, don't forget the details.

"Never underestimate the power of details like the correct temperature, noise reduction, good lighting. It is easy to overlook this in the process of decorating offices when aesthetic goals sometimes overtake practicality. It is key to pay attention to these details in order to make the best choices and create the most conducive environment,"Nguyen emphasised.

Image: Provided

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