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jobsDB has released its latest top 10 companies survey that features international tech firms as well as some major local corporations as some of the most admired employers in the region.
Companies are ranked based on a three-point weighted scale according to a top-of-mind response. The survey polled the opinion of more than 26,000 people across the Asia Pacific region, including Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.
The top 10 companies 2017 in Hong Kong were:
- Cathay Pacific
- Sun Hung Kai Properties
- CLP Power
- The Hong Kong Jockey Club
Google was a top performer in the Asia Pacific region, as it was the only company to be included in the top 10 lists in all seven of the markets surveyed.
The majority of Hong Kong people focused on “company benefits”, “work-life balance” and “job security” when asked to rate the importance of different factors when considering which companies to work for.
While Singapore respondents ranked “professional organisational culture”, “harmonious working relationships” and “career advancement opportunities” as their priorities.
Hong Kong was the only market in APAC to include “work-life balance” in the top three reasons, and only Hong Kong and Indonesia did not list “career advancement opportunities” in the top three.
Hong Kong respondents also rated “local or home-grown company” as the lowest factor in terms of employer attractiveness.
However, different generations’ primary concerns in Hong Kong varied significantly, although all age groups listed “company benefits” or “competitive salary” in their top three factors.
The youngest demographic Gen Z (18-25) are looking for an employer that can “present opportunities to work with capable and supportive bosses/immediate superiors” and favoured “career advancement opportunities”.
Gen Y/Millennials (26-33): With a few years of employment under their belt, ranked “work-life balance” at the top of their personal preferred employee table.
Gen X (34-49): With more personal commitments such as marriage, mortgages and children, they prefer employers that “provide job security”.
Baby Boomers (50 and above) value a “harmonious working relationship” and “a reputable institution” as the most important factors when evaluating an employer.
“It is natural for people’s opinions to evolve as they age and gain experience,” said Isaac Shao, country manager for jobsDB Hong Kong, in a press release.
“The findings of the survey make it clear that local employers should be aware of the generation gap in their hunt for talent in Hong Kong. They need to develop a range of human resources and employer branding strategies to attract different generations.
“From their postings on job boards to phone calls, interviews and emails with candidates, the messaging should reflect the opportunities and values they are seeking.”