Social media giant, Facebook is the brand people in Malaysia would be proudest to work for, found YouGov’s latest BrandIndex.
The social media giant topped the Employer Reputation ranking with a score of 51.7, comfortably ahead of auto manufacturers Mercedes Benz (43.7) and BMW (43.2) – in second and third positions respectively. The fourth spot was taken by online retailer, Lazada took fourth spot (41.9) followed by financial services brand Maybank (41.1)
YouGov also revealed a list of top ten improvers, topped by Huawei. The telecommunications giant improved by +11.3 points over the past year.
Global fast food chain McDonalds (+6.6) came in second followed by car maker Proton (+6.5). Social media platform Instagram (+5.7) and auto manufacturer Perodua (+5.4) rounded up the top five.
Every day, YouGov asks people in Malaysia whether they would be proud or embarrassed to work at 368 brands. This forms a brand’s ‘Employer Brand Reputation’ score. The above rankings are based on a year’s worth of data to 30 April 2018.