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“Collective Ambition” might be the key to stellar organisational growth.

According to a new study by Aon Hewitt, 100% of CHROs from more than 15 industries, representing 1.1 million employees, said collective ambition was key to their growth trajectory.

It highlighted that collective ambition is fuelled by competitive, yet collaborative leadership.

“The leadership team has a strong desire to be successful, but is highly aware that that this only occurs when leaders are able to work jointly,” the study pointed out.

Additionally, it reinforced the idea that in order for an organisation to achieve growth, the leadership team must have an understanding of growth.

For that to happen the study highlighted that it was essential that leaders review the organisation’s mission and growth plan regularly; hold meetings to discuss their growth plans at least once a year. They should also have regular cadence for their senior leadership meetings; as well as tie goals to concrete measures.

It noted that in high growth organisations, goals are usually crafted so that all employees understand how they contribute to and share in the organisational success.

The study further pointed out that high growth firms are more likely (+16%) to focus on organisation and HR effectiveness programs compared to average growth firms.

At the same time, these firms are twice as likely to focus on culture – 56% of high growth firms focus on culture while 28% of average growth firms do the same.

Na Boon Chong, senior client partner, Aon Hewitt Singapore, said: “Collective ambition means that leaders are united under a singular vision, purpose, and aspiration. By uniting leadership around a common goal, supported by intentional alignment from a “people” standpoint and customer centricity that ensures relevance, it helps organisations to best leverage their talent and drive growth from the top down, be it at a firm or at a national level.”

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